Brands

A brand is the core unit in Anomalia. Each brand has its own AI, content plan, social accounts, and subscription.

Create a brand

1. Drop your website URL during onboarding
2. Anomalia reads your brand identity, products, logo, and colours
3. Connect your social accounts
4. Anomalia proposes an editorial plan

Multi-brand management

Run multiple brands from one account. Each brand has:

• Its own AI personality and voice
• Independent editorial plan
• Separate social account connections
• Its own subscription (per-brand billing)

Studio (knowledge base)

Each brand has a Studio where you can add:

• Brand kit — logo, colours, category, audience
• Products — imported from your store or manually added
• Knowledge — notes, documents, reference images
• People — real creators or AI-generated avatars
• Competitors — tracked brands with auto-discovery